Crowdcube acquires reporting platform Supdate

  • Monday 10th September 2018
  • by Crowdcube

We’re extremely excited to announce that Crowdcube has acquired Supdate, the business reporting product. Here’s why.

With over 600 funded companies that have an average of 350 investors each, providing good investor updates is something we deeply care about, so it’s no surprise that we’ve been fans of Supdate for a long time. Without information, investors cannot give timely help or advice, offer a healthy level of accountability, or be reasonably expected to jump to provide follow-on funding. But when time is precious, resources are limited and the news sometimes isn’t as good as hoped, other tasks seem a higher priority and communication slips. When we recently began talking with Supdate’s founder Duane Jackson, it quickly became obvious that Supdate would be a natural fit for Crowdcube and our growing Funded Club.

As the founder and former CEO of Kashflow, Duane felt those challenges personally so decided to build a solution, Supdate, and like all good products it focuses on doing a few things really well. Supdate offers a simple but extensible framework for founders to create reporting areas, metrics and goals and collaborate with team members to build effective investor reports. Since launching in late 2015, hundreds of businesses have used Supdate and benefited as the product has been refined to make reporting genuinely easy.

Duane added that: “Collaborating with a crowdfunding platform is an obvious route to market for Supdate, which is why I why approached the best in town - Crowdcube. Conversations about how we could work together quickly progressed to Crowdcube’s acquisition of Supdate, given their focus on connecting companies with their shareholders. Entrepreneurs are in safe hands with the team at Crowdcube, and I’m pleased that Supdate will now be made available to more people through the work they do.”

We’re making Supdate available for all our funded companies, and our plan for the future is to offer deep integrations between the two products to make reporting as simple and effective as possible.

As you’d therefore expect, we’re making Supdate available for all our funded companies, and our plan for the future is to offer deep integrations between the two products to make reporting as simple and effective as possible.

Building a business is extremely challenging, but sending good updates shouldn’t be.