Nothing, a new London-based consumer technology brand, has raised $1.5 million USD in just 54 seconds in its first equity-based crowdfunding round. The previous record on Crowdcube was held by Monzo, the challenger bank which raised £1 million GBP in 96 seconds in 2016. More than 25,000 people pre-registered for Nothing’s round, committing a total of over $35 million USD. Investors will share equity in what TechCrunch is calling one of the most eagerly anticipated hardware launches of the year.
Led by Swedish entrepreneur Carl Pei, Nothing is on a mission to remove barriers between people and technology to create a seamless digital future and will launch its first consumer devices, including true wireless earbuds, this summer.
The round took place on 2nd March 2021 and was part of the Series A round shared with GV (formerly Google Ventures), which invested $15 million USD. Fellow investors also include prominent tech and internet entrepreneurs such as Steve Huffman (CEO and Co-founder of Reddit), Kevin Lin (Co-founder of Twitch) and Casey Neistat (YouTuber).
Carl Pei, CEO and Co-founder of Nothing, said: “We are grateful that so many people share our optimism for the future of tech and helped us achieve this record-breaking round for Nothing. It gives us a clear indication of demand and support for what we are building today. We want our community to be front and centre from the very start of our journey, not just cheering from the sidelines. Community is something that is interwoven into our company DNA so you can expect more crowdfunding rounds in the future.”
Along with owning shares in Nothing, investors will receive first-access to its invite-only private forum and some exclusive benefits. One of the investors will be elected as the company’s first Community Board Member who will ensure the community is always heard and never left behind.
For more information about Nothing, visit nothing.tech.