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Successfully funded
overfunded
WIT Fitness
149%
Raised
£1,258,970
Investors
389
Target
£840,000
Equity
17.34%
Pre-money valuation
£6,000,000

Founded in 2015, sports retailer WIT Fitness has already expanded to multiple sites. Over the next six months, WIT will open a unique retail gym facility in London, and aims to expand its online operations into North America following online growth of 414%.

  • Forecasted Revenue in 2017 of £2.5m
  • Ship to 35+ countries
  • 330% Growth Year 1-2 (414% online)
  • Collaborating with leading brands Nike and Adidas

Idea

Our aim is to become a leading global sports retailer, to dominate the fitness and training sector of market.

With more than 52 million gym members, training is the largest sport activity in Europe. However, with a penetration rate of around 15% of total population, the market has not reached its full potential.

We believe we are about to experience growth in a single sporting category that we have not seen for a decade.

- 330% Growth Year 1-2 (414% online).

- 2017 80% YOY growth of visitors as of today.

- Social Media Following of 100,000

- Shipped to 35 Countries

- 3.84% click through.

- 235,000 online visitors year 1, 0.9m Year 2

- Soon to be 3 stores in London, including a combined retail-gym facility.

- Franchise in Asia and recently incorporated in the US.

- There is a separate entity in Dubai that has common shareholders and director but is not legally connected to Wit-Fitness UK, however, the entity is using the same branding and name.

As a specialist in the training category, we are supported by our in store brands, including Nike and Adidas, this support includes:

- Financial contribution to store fit outs.

- Digital support

- Exclusive products

- Discounted terms

- Sale or Return agreements

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Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

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Risk warning

Investments of this nature carry risks to your capital, including illiquidity, lack of dividends and dilution. Balance risk with a diversified portfolio. Read more. Approved as a financial promotion by Crowdcube Capital Limited, which is authorised and regulated by the Financial Conduct Authority.

Investment opportunities are not offers to the public and investors must be eligible Crowdcube members. Further restrictions and Crowdcube's limitation of liability are set out in the Investor Terms and Conditions. Please seek independent advice as required as Crowdcube does not give investment or tax advice.

WIT Fitness has been given advance assurance by HMRC that the proposed share issue is likely to qualify for Enterprise Investment Scheme (EIS) tax relief.

Tax relief is available to individuals only, with income tax relief currently set at 30 per cent of the cost of the shares for the tax year in which the investment was made. The tax reliefs can also reduce your Capital Gains Tax bill. Read More.

Availability of tax relief depends on your individual and the company’s ongoing circumstances and applicable law.