Street addresses don’t work well enough. For example, they often don’t account for venues having multiple entrances, and simply don’t exist in parks or rural areas, while millions of homes can be difficult to find. Missing deliveries and getting lost is frustrating, but also means wasted time and money.

That’s why we created what3words. We divided the world into 3 metre squares and gave each square a unique combination of 3 words, making it easy for everyone to talk about everywhere.

We’re now a household name in the UK, including being used by 85% of emergency services, and we have millions of people and thousands of businesses worldwide using us.

DPD UK, DHL Parcel UK, and Evri are now using what3words. Domino’s Pizza has made it available in its global ordering platform for franchise owners around the world. In cars, we now have 12 auto partners including Mercedes, Lamborghini, Subaru, Mitsubishi, Ford, Mahindra, Vinfast, and Jaguar Land Rover.

We monetise by licensing our technology to businesses, while all our consumer products (e.g. the app and website) are free-to-use.

Using our existing funding and proceeds from this campaign, our goal is to replicate our strategy around the world, making what3words a global standard for location.