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Successfully funded
overfunded
Strawberry Energy
120%
Raised
£360,630
Investors
397
Target
£300,000
Equity
3.85%
Pre-money valuation
£9,000,000

With devices like the Smart Bench, Strawberry is creating the next generation of Urban Furniture for Smart Cities by providing people on the go with a full battery, WiFi, relevant local info & more. Now in 30 cities, Strawberry is raising to expand its network of smart furniture to new cities.

  • Present in 17 countries, clients: Ford, Canary Wharf, UNDP, Orange etc
  • The company is already generating revenue through Sales & Sponsorship
  • £900k raised from institutional investors and business angels
  • Raising to expand Network of Smart Benches in London to 100 locations

Idea

By 2030 the world will have 41 megacities with 10+ million people: cities are the future. We've found that the infrastructure of most cities is unprepared to meet the needs of growing urban populations, and hasn't changed for decades. People are dependant on their smartphones and need easy access to both energy and connectivity wherever they are.

With award-winning devices like the Smart Bench, Strawberry creates furniture for Smart Cities to answer those needs. Smart Bench is a 100% solar powered hub that provides phone charging, WiFi, air quality sensing & local information.

Cities often do not have the agility or budgets to answer trends as quickly as needed, so we offer networks of Smart Benches free of charge to cities & people. We sell commercial sponsorship rights to brand our furniture across the network to brands that want to engage with people in an innovative way.

We launched our network in London in 2017, starting with 20 Smart Benches. Cancer Research was our first brand partner, followed by Ford UK, who paid us £90k. We've secured contracts in 3 London boroughs, potentially for 75 locations (40 locations confirmed), and plan to expand the network alongside a new sponsorship partner.

We also sell Smart Benches to land and real-estate owners like Canary Wharf and The Crown Estate, and have now installed our devices in over 30 cities.

Disclosure: Company has loans

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Risk warning

Investments of this nature carry risks to your capital, including illiquidity, lack of dividends and dilution. Balance risk with a diversified portfolio. Read more. Approved as a financial promotion by Crowdcube Capital Limited, which is authorised and regulated by the Financial Conduct Authority.

Investment opportunities are not offers to the public and investors must be eligible Crowdcube members. Further restrictions and Crowdcube's limitation of liability are set out in the Investor Terms and Conditions. Please seek independent advice as required as Crowdcube does not give investment or tax advice.

Strawberry Energy has been given advance assurance by HMRC that the proposed share issue is likely to qualify for Enterprise Investment Scheme (EIS) tax relief.

Tax relief is available to individuals only, with income tax relief currently set at 30 per cent of the cost of the shares for the tax year in which the investment was made. The tax reliefs can also reduce your Capital Gains Tax bill. Read More.

Availability of tax relief depends on your individual and the company’s ongoing circumstances and applicable law.