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Founded in 2013, Santamania is an urban craft distillery of Gins, Vodkas, and Rum based in Madrid, Spain. Founded by a team of engineers, Santamania is profitable, has won 20 International Awards, and is now shipping to 19 countries worldwide.
- Turned over £528k in 2016 and holds €1.2m worth of net assets
- Received €1.2m equity investment to date
- Current product range of 11 different spirits
- Set to expand production capacity and grow international sales
Idea
We are a signature urban distillery where we merge traditional distilling techniques with cutting-edge technology to create high-quality innovative craft spirits such as vodka, gin, and rum.
Today, Santamanía has already released 11 products to the market and has been awarded 20 International Awards from the most prestigious institutions from US, Europe and Asia. We have an extensive portfolio in our product plan from white to brown spirits.
Our bottled spirits are sold throughout Spain and in 19 other countries in Europe, Asia-Pacific (including Australia), Canada and South America. International expansion is part of our plan, and our plan is to create 4 small commercial branches to manage our expansion into these markets.
Our target market demands quality over quantity - they want to drink better, not more - and this market is growing fast globally.
Research from Mintel reveals that Craft spirit launches increased 265% globally from 2011-15. Spirits positioned as craft have so far accounted for one in seven (15%) new global spirit launches to date in 2016 (May), up from just one in 20 (5%) in 2011. 75% of US Millennials agree craft alcohol brands are higher quality than big brands and 34% of UK Millennials agree craft drinks are worth paying more for. Millennials are behind the growth of craft spirits, having taken their creative and unique ethos into their spirits-buying habits.
