RIG app lets users find & book some of London’s best fitness classes on a pay as you go basis. At 11k users 4k+ weekly workouts & 3.5k class spaces sold, RIG, with its unique demand based pricing, creates discounts for users & incremental revenue for studios, is ready to scale its marketing efforts.
The UK fitness market is worth over £5bn with 1 in 7 people being a member of a gym - an all time high. People are constantly looking for new ways to keep healthy and stay fit. With dropout rates at conventional gyms around 50%, it seems consumers are demanding more flexible, tailored workout experiences that excite, motivate and fit around their hectic lifestyle. Boutique fitness operators who offer this service face the problem of filling their classes. That’s where RIG fits in.
RIG connects users to a curated list of some of the city’s best workouts, removing contracts, joining fees and lengthy signup processes. Users can book everything from Barre to Boxing in 2 clicks. Our dynamic pricing feature gives users discounts to upcoming classes and helps studios fill empty spaces in return for a commission.
Since our launch we have sold over 3500 class spaces, featured in Timeout’s top 3 Fitness apps and showcase over 4000+ weekly workouts. Running on iOS and Android soon to launch in October, Rig with its two inbuilt revenue streams is looking to use the investment to scale up, growing our user base and studio supply. Our goal is to expand nationally and internationally, becoming the chosen platform to book the best workouts whichever the city and become the preferred aggregator platform for studios.