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REAP is a premium bicycle brand that exists to optimise athlete performance, through the application of innovative design and carbon-fibre technologies. They design, develop, and manufacture all products in their UK composites facility. REAP are raising to scale up to expand in a €95bn global market.

  • Proudly owned and funded by Founder & Managing Director
  • As per our research, we believe to be the only manufacturers of carbon-fibre road bikes in the UK
  • Global market opportunity €95bn in 2021, with a predicted CAGR of 7.6%
  • Partnered with Britain's most-decorated Olympian, Sir Jason Kenny

Idea

REAP believe in challenging the norm to strive for greater performance. We've developed technologies in composites and aerodynamics to manufacture high-performance carbon-fibre bikes in the UK.

Founded in 2014 by composite engineer and triathlete Martin Meir, with what we consider to be minimal funding, we developed our first ever bike, which was awarded 95% by the UK’s leading triathlon magazine, 220 Triathlon – the highest rated bike they’d tested.

Since then we’ve developed an aero-road bike, an enhanced triathlon bike and a track bike with the goal to be class-leaders in aerodynamics and ride performance.

Most of the market outsource production to East-Asia, producing industry-wide generic results. As per our own research, we're the only manufacturer of carbon-fibre road bikes in the UK and make this choice to ensure control over every stage of the process to produce our desired performance output.

We operate a D2C model, allowing us greater control over the interactions with our customers, and greater scope to use the highest quality materials in the industry while maintaining competitive margins.

We've a commitment to performance. One embodied in no greater way than the investment of Sir Jason Kenny, REAP’s new Performance Partner. To expand in the €95bn global industry, we plan to engage in an extensive marketing strategy, as well as developing our site and new products.

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REAP Bikes has been given advance assurance by HMRC that the proposed share issue is likely to qualify for Enterprise Investment Scheme (EIS) tax relief.

Tax relief is available to individuals only, with income tax relief currently set at 30 per cent of the cost of the shares for the tax year in which the investment was made. The tax reliefs can also reduce your Capital Gains Tax bill. Read More.

Availability of tax relief depends on your individual and the company’s ongoing circumstances and applicable law.