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Raw Halo
days left
Pre-money valuation

Listed with major retailers including Waitrose, Holland & Barrett, and Ocado, Raw Halo is challenging the premium chocolate category with award-winning, better-for-you chocolate. With revenue to date of over £1.2m and new branding, they're returning for a 3rd Crowdcube raise to accelerate growth.

  • Available in over 1,000 stores across the UK & Ireland
  • Over 1 million bars sold since 2015
  • Averaging £75k revenue per month this year
  • Ethically sourced cacao & new plastic-free packaging


What We Do:

We believe chocolate should make you feel good. That's why we make organic raw chocolate bars with ethically sourced, plant-based ingredients sweetened naturally with coconut sugar. Chocolate with a glossy shine, satisfying snap and melt-in-your-mouth smoothness. We're disrupting the premium chocolate category with chocolate that's better in every sense, for you and the planet.

Our new branding sees our bars sustainably wrapped in 100% recyclable, plastic-free packaging. In partnership with One Tree Planted, we'll plant one tree for every 50 bars sold.

Market Stats:

- European premium chocolate market is expected to reach £10.7bn by 2024

- Organic chocolate topped the 2018 consumer wishlist; demand for ethical, vegan & better-for-you chocolate continues to rise

- UK vegan population expected to grow by 327% to 2.9m by 2020

- Recent figures show nearly 8 in 10 confectionery shoppers favour sustainable packaging

Our Highlights:

- Reached 182% overfunding on Crowdcube in 2017, raising £200k investment

- Over 1m bars sold to date (up from 220k in 2017)

- £1.2m revenue to date, turnover YTD as of June 19 £526k (P&L -£75k)

- Secured nationwide listings with Waitrose and Holland&Barrett in Feb 2019

Use of Funds:

- Support our launch into additional major retailers

- Build our brand through creative marketing campaigns

- Grow our sales team

Exit strategy: aiming for trade sale in 2-3 years

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Raw Halo

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