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Capital at risk
Pureeros
days left
18
59%
Raised
£53,230
Investors
49
Target
£90,000
Equity
6.47%
Pre-money valuation
£1,300,000

Pureeros is an e-boutique and online magazine for women’s pleasure and intimacy, on a mission to revolutionize the Sexual Wellness Market ($122bn). Launched Sept 2018, Pureeros boasts +10,000 followers, publishing 150 articles in 5 months. Built by people from Rocket Internet, CondéNast, and Lelo.

  • Previously raised a first round of £80k from international investors
  • Conversion rate doubled in January
  • Magazine readers spend +52% more time on our e-commerce store
  • Featured in Stylist, Vanity Fair, L'Officiel, and Yahoo Finance
Information The company has raised over £25k from existing investors prior to launching their campaign on Crowdcube which is represented on the progress bar for clarity. This investment is on the same terms as offered to Crowdcube investors. except some may be spent during the course of the campaign

Idea

The Sexual Wellness Market is highly fragmented with no key player owning the high-end segment.

Pureeros is on a mission to address this opportunity with the power of elegant and inclusive e-commerce, empowering content on our e-magazine (pureeros Edit), and a powerful community.

We generate revenue from the markup on the products we sell, and aim to sell advertising via our e-magazine in future.

Commerce: Our customers' health comes first; we carefully select only body-safe, high-tech and in-design products with the aim to guarantee the highest standards.

Content: With more than 150 articles on sexuality published so far, our e-magazine is curated by a team of Sex Experts, Doctors and Sex Therapists providing high-quality and educative contents.

Community: Central to our growth strategy, our community rapidly reached 10,000 organic followers in only a few months. This enables us to gain valuable insights, increase loyalty through EIP programs, and convert more readers to sales.

Press: We aim to lead the conversation on sexuality, health and equality, resulting in having attracted the interest of top international press like Vanity Fair, L'Officiel, Yahoo Finance, Fmagazine and more.

Thanks to our experienced team, we have proven our strategy and gained traction. We're now giving you the opportunity to invest in the expansion of a global business and positively change people's lives.

THE MATERIALS YOU ARE SEEKING TO ACCESS ARE BEING MADE AVAILABLE BY THE COMPANY RAISING FINANCE AS IDENTIFIED ABOVE (THE "COMPANY") IN GOOD FAITH AND FOR INFORMATION PURPOSES ONLY AND SUBJECT TO THESE TERMS AND CONDITIONS.  CROWDCUBE CAPITAL LTD IS AUTHORISED BY THE FCA AND CARRIES OUT DUE DILIGENCE ON EACH COMPANY THAT LISTS ON CROWDCUBE AS SET OUT HERE.
 
This investment opportunity is not an offer to the public and is only available to registered members of Crowdcube.com who have qualified and categorised themselves as able to invest.  The investment opportunity is not directed at persons located in the United States, Canada or Japan. Any person resident outside the United Kingdom who wishes to view these materials must first satisfy themselves that they are not subject to any local requirements that prohibit or restrict access.
In particular, unless otherwise determined by the Company and permitted by applicable law and regulation, it is not intended, subject to certain exceptions, that any offering of the securities mentioned in such materials (the "Securities") by the Company would be made, or any documentation be sent in or into, the United States, Canada or Japan.  There will be no public offering of the Securities in the United States.
 
In order to access the pitch you must first become a qualifying member of Crowdcube on the basis of your status as either (i) self-certified ‘high net worth investor’, (ii) certified ‘sophisticated investor’, (iii) self-certified as a ‘sophisticated investor’ or (iv) certified as a ‘restricted investor’, in each case in accordance with the FCA’s Conduct of Business Sourcebook Chapter 4.7.  Potential investors are encouraged to "cross examine" the Company by interactive due diligence and use of the available online forums to bring the "wisdom of the crowd" to bear.  Accessing the pitch also means you agree to Crowdcube’s most recent website terms and conditions and investor terms and conditions, which include Crowdcube's limitation of liability.
 
If you are not permitted to view materials on this webpage or are in any doubt as to whether you are permitted to view these materials, please exit this webpage.  Crowdcube’s or the Issuer’s press announcements and this information page do not constitute an offer to sell securities of the Company.  Further, it does not constitute a recommendation by the Company, Crowdcube or any other party to sell or buy securities in the Company.
 
By registering or logging into Crowdcube.com to view the investment opportunity, you certify that you are legally entitled to view the investment opportunities, are an authorised investor and you agree to all applicable terms and conditions on this website, including this disclaimer.

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Pureeros

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Successfully Invested
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Registered Investors
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