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Capital at risk
POPS
days left
21
89%
Raised
£357,140
Investors
199
Target
£400,000
Equity
8.00%
Pre-money valuation
£4,600,000

POPS is a pioneer in the premium popsicle trend. Their alcohol and alcohol-free range, which includes Diageo partnership with Pimm's, are listed in over 1,000 accounts nationwide. They are focused on developing new products and aim to disrupt the £1 billion UK ice cream category.

  • Achieved FY17 total revenue in the first 6 months of FY 2018
  • Partnership with Diageo to create a PIMM'S ice popsicle
  • Listed in 680 Tesco's, Ocado, Whole Foods & 500 independent stockists
  • Strong social media & digital following of over 65,000

Idea

Launched in June 2014, two old school friends James and Harry saw a gap in the market for a premium product with an innovative and contemporary concept to disrupt the frozen category. With a vision to incorporate the nostalgia of a popsicle with the luxury attributes associated with Champagne, the world’s first Champagne ice popsicle was born.

As our brand grew, so did our product range, and we now offer a range of alcohol and alcohol-free popsicles made with all natural ingredients, real fruit and all with under 60 calories.

In February 2019, we aim to launch new products that appeal to a wider demographic, are appropriate for more occasions, and are in line with consumer trends such as portion control and health.

Highlights:

- £590,000 of sales in the first 6 months of this year (P&L -£65,086 year to date)

- Nationwide grocery listings with Tesco & Ocado. Regional listings with Whole Foods, Musgraves & Spar

- Partnership with Diageo to create a PIMM'S ice popsicle in 2017

- Stocked with leading theatres, cinemas and leisure groups across the UK

- Attendance at leading events including Wimbledon, Henley Royal Regatta, Goodwood, Polo in the Park, Big Feastival & Cannes Lions Festival of Creativity

- 98 pieces of press coverage in total, reaching 7 billion online impressions in 2017

- BRC A-rated UK production partner.

Disclosure: Commercial and Shareholder loans exist

THE MATERIALS YOU ARE SEEKING TO ACCESS ARE BEING MADE AVAILABLE BY THE COMPANY RAISING FINANCE AS IDENTIFIED ABOVE (THE "COMPANY") IN GOOD FAITH AND FOR INFORMATION PURPOSES ONLY AND SUBJECT TO THESE TERMS AND CONDITIONS.  CROWDCUBE CAPITAL LTD IS AUTHORISED BY THE FCA AND CARRIES OUT DUE DILIGENCE ON EACH COMPANY THAT LISTS ON CROWDCUBE AS SET OUT HERE.
 
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In particular, unless otherwise determined by the Company and permitted by applicable law and regulation, it is not intended, subject to certain exceptions, that any offering of the securities mentioned in such materials (the "Securities") by the Company would be made, or any documentation be sent in or into, the United States, Canada or Japan.  There will be no public offering of the Securities in the United States.
 
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    Crowdcube is a leading investment crowdfunding platform

    Successfully Invested
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    Registered Investors
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