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Plum is a savings & investment platform that aims to effortlessly grow people’s wealth through automation. After going live in Europe, Plum is poised to launch a US stocks offering, crypto and its own debit card so its ~1m customers can manage their finances within one app. Invest alongside dmg ventures and Ventura capital.

  • Almost 1m users today, aiming for +4.5m in two years
  • Closed £10m from investors like dmg ventures and Ventura Capital
  • Experienced team of 91 people across three offices in UK and EU
  • Commission-free stock trading in beta this month, aiming crypto in Q1

Idea

Plum is built to improve financial outcomes for everyone by helping customers save, invest & spend smarter.

By connecting to people’s bank accounts or cards, Plum uses automation to help customers manage their wealth in a tailored and effortless manner across a wide array of financial products/asset classes, all within one app. Our measure of success? Aiming to expand our customers' wealth 20% by the end of their lifetime in a context where interest rates are lower than inflation.

Key highlights:

- Doubled users to ~1m in just 1 year – aiming for +4.5m in 2 years

- Saved & invested +$900m since inception; tripled AUM since last year

- Expanded into 3 EU markets (France, Ireland and Spain) and targeting the rest of Europe by the end of 2022 – expanding our reach by 6x

- Received initial European regulatory approval to offer investment products across Europe, allowing us to become one of the few Pan-European savings & investment platforms

- Beta launched a dedicated pension consolidation product so users can transfer & manage pensions via Plum’s own SIPP

- US stock trading platform due to go into beta this month; fully live planned Q4-21

- Poised to launch a debit card that’s integrated with Plum’s automated tools

Having just closed £10m from investors & VCs including dmg ventures and Ventura Capital, we're inviting you to join our journey and be part of the future of financial automation.

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Plum has been given advance assurance by HMRC that the proposed share issue is likely to qualify for Enterprise Investment Scheme (EIS) tax relief.

Tax relief is available to individuals only, with income tax relief currently set at 30 per cent of the cost of the shares for the tax year in which the investment was made. The tax reliefs can also reduce your Capital Gains Tax bill. Read More.

Availability of tax relief depends on your individual and the company’s ongoing circumstances and applicable law.