PlayHit keyboard changes the way we use music to interact with our loved ones across all our favourite messaging channels. It turns music and lyrics into instant message. PlayHit enters a market with approximately 5 billion potential users and music industry revenue of more than 17 billion in 2017.
PlayHit helps instant messaging app users communicate in a more immersive way through short audio clips. Working in the same way as image based alternatives like GIPHY, it takes it to the next level by matching the words you type to your own creations and popular sound lyrics in the PlayHit audio library. The keyboard is not just limited to instant messaging platforms, but you can also use it on your favourite dating apps like Tinder and Bumble.
Want Adele to sing "Hello" to a friend? PlayHit's predictive text technology suggests real-time recommendations. The app lets you instantly preview and share a variety of audio clips that match the words typed in your message, or create your own in seconds.
PlayHit launched on the Apple and Google Play store in December 2017. 10,000 Android users downloaded the app within the first week and on average, 1,600 audio clips a day are being shared through the PlayHit app.
PlayHit will generate revenue with the music downloads that our new platform will facilitate. We also plan to generate revenue through licensing deals with mobile manufacturers by adding PlayHit as a built in keyboard.
The technology that powers the app has disruptive potential to change the way musicians share and market their work.
We will use any new funds to improve our technology, secure licensing deals as well as a global marketing campaign.