Pawprint empowers people to fight climate change by helping them measure, understand & reduce their carbon footprint. They launched for consumers & are now developing a business product. Achievements include securing Brewdog & Standard Life Aberdeen among their first customers, working with carbon expert Mike Berners-Lee, & raising £1m+
In the words of Sir David Attenborough, this is our last chance to address climate change. People are aware of this, and the majority are willing to change their habits to help—in research we carried out, 77% of respondents confirmed it. The problem is, people are unsure where to start.
Pawprint is a behavioural change platform that focuses on small changes people can make to their lifestyle which will have a lasting, positive impact on the planet.
We launched our consumer product in September 2020 (with 2k registrations and 6k monthly visitors to our website already) and we are now building out our business arm. This will be designed to focus on employee engagement and carbon reduction.
With a TAM worth £57bn, a proven market for behavioural change platforms and businesses including Brewdog and Standard Life Aberdeen already signed as customers, we’re confident we’ve validated a significant opportunity with Pawprint for Business.
So far we’ve overfunded by 350% in our first crowdfunding round, built a 13-person all-star team (including two ex-unicorn execs). Now we’re asking you to invest so we can bring our B2B product to market. Businesses will play a major role in fighting climate change; by engaging employees they will be able to hit targets faster. We’re stepping up to help them do this. Will you step up with us?