Laurence Kemball-Cook, Founder & CEO: Laurence developed the first Pavegen prototypes whilst studying for a 1st class degree in Industrial Design & Technology at Loughborough University. A respected thought-leader in the smart city space with international government relationships, he works with global brand partners incl: Arup, Google, Samsung, Schneider Electric & Heathrow Airport.

Craig Webster, Chief Technology Officer: Craig leads Pavegen’s R&D & technology campus. He's a highly experienced engineer with a track record in developing/bringing new products to market. Founder of Aveillant Technologies & former Director of Cambridge Consultants, he also led R&D at Black & Decker.

Jeff Martin, Board Member, lead Investor: Jeff is Founder & CEO of Tribal Planet, which has generated $2bn+ in mobile commerce revenue. Former roles include Head of New Media & Entertainment at Apple. Based in Silicon Valley, he's a Board member of the Smithsonian Science Education Centre. He's using his experience to develop Pavegen’s digital data offering.

Charlotte Mason, Board Member: Charlotte has worked for a leading Enterprise Resource Planning software vendors & is also an angel investor & Startup Bootcamp Director at INSEAD. Qualifications include a Masters in Business Administration from INSEAD & a Masters in Engineering Manufacturing & Management from Loughborough University.