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Income within the independent film sector is rapidly declining with many producers earning less than £6,000 a year. paus aims to propel curated independent cinema into the $161bn global streaming market by skipping the traditional subscription and ad-based models and introducing a more democratic peer-to-peer tipping model. Over 1,900 people have signed-up for early access to its iOS app.

  • Over 1,900 people have signed-up for early access to its iOS app
  • Partners include Raindance, International Animation Festival and IFP.org
  • Founder has former experience at Sony Pictures, Warner Bros. and Universal Studios
  • Streaming market is expected grow to $161bn by 2022 at a CAGR of 55%

Idea

paus is an on-demand streaming service operating in a sector expected to grow at 55% (CAGR) globally. Instead of monthly subscriptions, adverts or set payments, film fans can watch for free on paus – but are prompted to leave a "tip" to reward their favourite films through micro-payments (with no upper limit) of which paus will keep 20%.

paus founder Rishi Kapoor has previous experience with Universal Studios, Warner Bros and Sony Pictures. It was here Rishi noticed a gap in the market for independent films, a sector which has faced financial pressures from the broken economics of traditional streaming models for niche content, coupled with the increasing tendency of streamers to prefer surefire blockbusters.

As consumers face more content choice, paus offers specialist, hand-picked independent films to the 68% of today's streamers who want to add a niche streaming service in 2020, by working with globally recognised film institutions to procure curated content.

Since March paus launched multiple live events to trial the app and begin its marketing campaign:

- £4,300 was paid to independent filmmakers from 450+ tips (£9.10 avg. tip) with £0 spent on paid marketing

- 1,900+ sign-ups for early access to the iOS app

- 250 hand-picked films ready for fans to enjoy

paus is currently rolling out a beta iOS version in the UK and US with plans to move into theatre and web-series.

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This pitch is approved by Crowdcube

This pitch is approved as a financial promotion by Crowdcube Capital Limited. Every pitch on Crowdcube is reviewed to ensure it is fair, clear and not misleading.

As part of our commitment to investor transparency, Crowdcube’s Due Diligence Charter outlines the analysis and verification that is conducted on equity fundraises on Crowdcube by our legal and compliance professionals.

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Risk warning

Investments of this nature carry risks to your capital, including illiquidity, lack of dividends and dilution. Balance risk with a diversified portfolio. Read more. Approved as a financial promotion by Crowdcube Capital Limited, which is authorised and regulated by the Financial Conduct Authority.

Investment opportunities are not offers to the public and investors must be eligible Crowdcube members. Further restrictions and Crowdcube's limitation of liability are set out in the Investor Terms and Conditions. Please seek independent advice as required as Crowdcube does not give investment or tax advice.

paus has been given advance assurance by HMRC that the proposed share issue is likely to qualify for Enterprise Investment Scheme (EIS) tax relief.

Tax relief is available to individuals only, with income tax relief currently set at 30 per cent of the cost of the shares for the tax year in which the investment was made. The tax reliefs can also reduce your Capital Gains Tax bill. Read More.

Availability of tax relief depends on your individual and the company’s ongoing circumstances and applicable law.