Patch is a modern plant shop, for modern plant people. Patch has delivered over 250,000 plants to more than 82k customers in London and Paris, while growing +124% in the last year. They have raised £6m so far and are poised to expand across Europe and cut out the middle-man in their supply chain.
In an age of unprecedented pollution, stresses and strains, plants make us happier and healthier, but we believe that the gardening industry has lost touch with modern consumers.
A lot of people want to green up their home or workplace, but don’t feel confident choosing or caring for plants.
We want to change the plant game
Patch helps you discover the best plants for your space, delivers them to your door and helps you look after them.
Every plant from Patch comes with free returns for 30 days, simple care instructions, direct access to our team of Plant Doctors.
Our goal is to make living a modern life with plants as easy as ordering a pizza and as inspiring as the plants themselves.
We’ve grown quickly to £4.48m revenue (-£3.2m EBITDA) with +124% growth in the last 12 months and also started our European expansion in Paris.
There’s a disruption opportunity; we calculate just 7% of the £22bn W. European gardening market is online today.
Our next steps
Expand across Europe: Having successfully launched in Paris, we’re ready to roll out across Europe.
Cut out the middle-man: Sourcing directly from growers to deliver healthier plants and a healthier business.
Expand into the business-to-business market: Building a convenient offering for businesses so that everyone can benefit from greener workspaces as well as homes.