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Successfully funded
Pre-money valuation

Producing over two million Smoothie Kits for our customers so far, PACK’D is a natural nutrition brand on a mission to fuel potential. Grown from a Prince’s Trust market stall to one of the UK’s ‘Top 50 Startups’, the company now has over 1500 product listings including Sainsburys and Ocado.

  • An average of 20,000 PACK’D Smoothie Kits purchased every week
  • Over two million Smoothie Kits sold since 2016
  • Endorsed by sports nutritionists, GB athletes, retail entrepreneurs
  • Founder awarded ‘Young Entrepreneur of the Year’ in 2016


Imagine creating homemade food and drink that provides the perfect balance of nutrition and taste every time. Imagine getting the precise nutrients that you need for natural performance benefits.

Now look at most products on offer; pre-made, heavily pasteurised and over processed. Or the homemade route; complicated by confusing nutrition advice, expensive ingredients, a lack of time.

In 2013, we were stuck in this position. So, we created PACK’D.

We put natural performance nutrition at your fingertips with our functional Smoothie Kits - straight from the freezer, just add your choice of liquid and blend.

With support from The Prince’s Trust, elite nutritionists and 2 years' product development, we’ve grown from a market stall to over 1500 stockists. We’ve sold over 2m Smoothie Kits since 2016, across both retail and food service, and our online launch is imminent.

PACK'D hasn't gone unnoticed:

1. Best New Health Product (World Food Innovation)

2. Great Taste Award

3. Natural Products 30 Under 30

We believe we are perfectly poised to grow in three expanding markets:

1. Home Blending: UK Juice Drinks & Smoothies (£5.1bn)

2. Nutrition on Demand: UK Online Grocery (£11.1bn)

3. Frozen Food: UK Frozen Food (£8.3bn)

We’re raising funds for new products, stock for new listings and marketing to drive awareness. We welcome you to be a part of our growth journey.

Disclosure: shareholder loans exist.

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