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Capital at risk
OWNTHELOOK.COM
days left
20
94%
Raised
£165,110
Investors
159
Target
£175,000
Equity
17.50%
Pre-money valuation
£825,000

OWNTHELOOK.COM is an online global womenswear store focusing on outfit dressing for the everyday woman. Launched in March ‘17 with over 40 emerging brands, they were titled “The new ASOS” by industry experts and have been featured widely in the media including Vogue, InStyle, and The Telegraph.

  • Launched IOS mobile shopping app Q1 2018
  • Shipped to 28 countries so far
  • Over 30% of registered customers have repeated orders
  • The company will aim for exit by trade sale 3-5 years
Information The company had £150,000 of its SEIS allowance remaining at the start of this raise. This will be allocated to investors on a first come first served basis. Any investments made after that limit has been exceeded will not be SEIS eligible but will potentially be eligible for EIS. The potential tax relief of any investment will be confirmed by email to investors, after they have submitted their applications to invest, and will depend on an investor's individual circumstances.

Idea

OWNTHELOOK.COM Homepage Snapshot
OWNTHELOOK.COM Homepage Snapshot
InStyle.co.uk Media Coverage
InStyle.co.uk Media Coverage

We’re OWNTHELOOK.COM, an online multi-brand womenswear store that strives to be a leading voice in not only what to wear but how to wear it. We aim to provide a styling solution for the everyday woman who wants to embrace the digital evolution of online shopping, with a two-click approach to ‘Owning The Look’. Striving to deliver a fashion-forward outfit tool to the UK, we’re targeting trend-led women with a fierce eye on the pulse of fashion.

The inspiration for Own The Look comes from Co-Founder Olivia Cantillon, who has over 7 years of experience as a Fashion and Beauty Editor. Striving to create an online platform dedicated to providing fashion-forward looks, Olivia transitioned her skills in styling into a digital business and launched Own The Look with over 40 brands from over 10 countries worldwide.

We aim to achieve a point of difference by providing unknown and emerging brands to the UK marketplace. Our editorial styling vision challenges traditional e-commerce styling guides and delivers trend-led looks that are available to purchase with ease.

Revenues are generated through our dedicated e-commerce platform and we are seeking £175,000 - £250,000 investment in order to accelerate the growth of the business to be invested into our comprehensive digital marketing strategy.

Director/shareholder loans exist to be converted to shares upon successful completion of this raise.

THE MATERIALS YOU ARE SEEKING TO ACCESS ARE BEING MADE AVAILABLE BY THE COMPANY RAISING FINANCE AS IDENTIFIED ABOVE (THE "COMPANY") IN GOOD FAITH AND FOR INFORMATION PURPOSES ONLY AND SUBJECT TO THESE TERMS AND CONDITIONS.  CROWDCUBE CAPITAL LTD IS AUTHORISED BY THE FCA AND CARRIES OUT DUE DILIGENCE ON EACH COMPANY THAT LISTS ON CROWDCUBE AS SET OUT HERE.
 
This investment opportunity is not an offer to the public and is only available to registered members of Crowdcube.com who have qualified and categorised themselves as able to invest.  The investment opportunity is not directed at persons located in the United States, Canada or Japan. Any person resident outside the United Kingdom who wishes to view these materials must first satisfy themselves that they are not subject to any local requirements that prohibit or restrict access.
In particular, unless otherwise determined by the Company and permitted by applicable law and regulation, it is not intended, subject to certain exceptions, that any offering of the securities mentioned in such materials (the "Securities") by the Company would be made, or any documentation be sent in or into, the United States, Canada or Japan.  There will be no public offering of the Securities in the United States.
 
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