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129%
Raised
£194,310
Investors
375
Target
£150,000
Equity
24.46%
Pre-money valuation
£600,000

Nutrifix, a nutrition app that locates healthy meals nearby tailored to your nutritional needs, combines the convenience food sector with nutritional advice. Backed by Just Eat’s investment and accelerator programme, the app launched in January 2017.

  • Over 750 members so far and over 3,500 social following
  • Working on an integration with EatFirst for delivery feature
  • Increasing links to health food sources with nearly 9,700 so far
  • Multiple revenue streams with premium features and referrals
Information Meet the Nutrifix founder on Tuesday 11th April, on the 1st floor of the Lululemon store on Regent street, 11am-6pm. For more details and to register interest in attending, please go to: https://www.eventbrite.co.uk/e/meet-the-founder-of-nutrifix-tickets-33422812532 The Company had £150,000 of its SEIS allowance remaining at the start of this raise. This will be allocated to investors on a first come first served basis. Any investments made after that limit has been exceeded will not be SEIS eligible but will potentially be eligible for EIS. The potential tax relief of any investment will be confirmed by email to investors, after they have submitted their applications to invest, and will depend on an investor's individual circumstances.

Idea

Nutrifix is a nutrition app that locates healthy meals nearby tailored to your nutritional needs, combining the convenience food sector with nutritional advice.

In 2015, half of all Brits tried to lose weight, with 64% of those dieting all or most of the time. With a never ending number of diets to follow, healthy eating can be confusing. Diet plans take time, which can be hard when living a busy life.

Nutrifix aims to take away this stress by becoming your very own personal nutritionist. In our opinion, current nutrition apps are either retrospective or require a large amount of planning and organisation. Nutrifix is designed to be quick and easy to use and is proactive - it makes personalised meal suggestions to make or buy, and we are working on a delivery feature.

In November we were invited onto Just Eat's inaugural food tech accelerator. With Just Eat investing £20,000 in our business and mentoring us for 10 weeks.

Since we started developing the idea in August last year, we have acquired data for over 3,500 meals from nearly 9,700 locations and 69 vendors. We launched the MVP to the app store mid-Jan 2017 and have had a great start, acquiring 770 users in the first month with no marketing spend.

We also write a regular blog with health tips for busy people, for which we have over 1,200 subscribers to. As well as over 3,500 followers across our social media channels.

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Risk warning

Investments of this nature carry risks to your capital, including illiquidity, lack of dividends and dilution. Balance risk with a diversified portfolio. Read more. Approved as a financial promotion by Crowdcube Capital Limited, which is authorised and regulated by the Financial Conduct Authority.

Investment opportunities are not offers to the public and investors must be eligible Crowdcube members. Further restrictions and Crowdcube's limitation of liability are set out in the Investor Terms and Conditions. Please seek independent advice as required as Crowdcube does not give investment or tax advice.

Nutrifix has been given advance assurance by HMRC that the proposed share issue is likely to qualify for Enterprise Investment Scheme (EIS) tax relief.

Tax relief is available to individuals only, with income tax relief currently set at 30 per cent of the cost of the shares for the tax year in which the investment was made. The tax reliefs can also reduce your Capital Gains Tax bill. Read More.

Availability of tax relief depends on your individual and the company’s ongoing circumstances and applicable law.