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Inspired by the ‘Spice Islands’, Nusa Caña’s mission is to reawaken the lost story of Indonesian rum. Their award-winning spiced and white rums are already enjoyed across Australia and Asia. They are raising funds to support their existing business and increase their presence in the UK and EU.

  • Over 34,000 4.2-litre cases sold globally since inception
  • Dual gold medallist at the 2020 Spirits Business Rum & Cachaça Masters
  • Widely available online in the UK on Amazon and Master of Malt
  • Partner engaged to negotiate national listings with UK retail chains

Idea

In 2015, three former Diageo colleagues and a world-class mixologist pooled years of alcohol industry expertise to create a uniquely Asian rum with a vibrant personality that celebrates island life and is designed to appeal to the modern drinker.

Blending exotic cane spirits from the island of Java with carefully selected contemporary rums, Nusa Caña draws on centuries of rum-making history in Indonesia to produce a white rum, a spiced rum and a range of ready-to-drink cocktails that reflect the spirit of Bali, where the brand was conceived.

Already available in 14 countries across the globe, we work with specialist distributors in each of our markets with the aim of maximising our reach to target customers, including high profile names such as Coles and Woolworths in Australia, Marriott Group in SE Asia and Amazon & Master of Malt in Europe.

In the UK (where the rum market is forecast to be worth £1.2bn by 2025), we have partnered with award-winning distributor Kingsland Drinks and are already seeing demand for our rums. In Europe, we have distributors in place in France, Greece and the Netherlands, and we are negotiating partnerships in several other key rum markets.

Nusa Caña has been widely acclaimed by the spirits industry, with both the white and spiced rums receiving gold medals from the 2020 Spirits Business Rum & Cachaça Masters.

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This pitch is approved as a financial promotion by Crowdcube Capital Limited. Every pitch on Crowdcube is reviewed to ensure it is fair, clear and not misleading.

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Risk warning

Investments of this nature carry risks to your capital, including illiquidity, lack of dividends and dilution. Balance risk with a diversified portfolio. Read more. Approved as a financial promotion by Crowdcube Capital Limited, which is authorised and regulated by the Financial Conduct Authority.

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Nusa Caña Rum has been given advance assurance by HMRC that the proposed share issue is likely to qualify for Enterprise Investment Scheme (EIS) tax relief.

Tax relief is available to individuals only, with income tax relief currently set at 30 per cent of the cost of the shares for the tax year in which the investment was made. The tax reliefs can also reduce your Capital Gains Tax bill. Read More.

Availability of tax relief depends on your individual and the company’s ongoing circumstances and applicable law.