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Nelson’s award-winning Gin Distillery believes there's a lack of innovation & brand loyalty in the Craft Gin market, as consumers often buy “off-the-shelf”. Having produced 100k bottles to date they now aim to challenge the market by creating the first of its kind global Gin School franchise.

  • Global Gin market valued at $15bn with growth of 6.7% CAGR 2021-2025
  • 377% growth in online sales in 2020
  • 4 Gin School contracts signed, plans to launch in 2021 in UK & Asia
  • We have welcomed thousands of visitors to our Gin School

Idea

Starting as a hobby 4 years ago former Chef, Neil Harrison, set out to create the best craft Gin and to educate others in the process. Through his passion, pallet for flavours and a small copper still testing on friends, word spread of Neil’s Gins.

In 2019 Nelson’s Distillery & School was formed by acquiring a 290ltr state of the art still (aptly named Victory) and the construction of a 28 seat Gin school. Neil quickly established his quality, being one of only a few craft gin companies to win a coveted 3-star Great British Taste award, plus 6 other awards over 2 years.

With 100k bottles produced so far, Neil recently joined forces with Mark Chambers, an experienced CEO having worked in the UK & Asia.

We've already developed an e-commerce solution, Gin School management platform & a Gin School Franchise model, so we're well-positioned to take advantage of the forecasted growth in the premium Gin market.

Traction:

• First trading year (YE Mar 20) we generated £381k revenue (-£69k EBIT). Online sales have grown from £38k (Apr - Dec 2019) to £183k in the same period of 2020, a 377% increase.

• 4 contracts have been signed with Hilton & Clayton hotels, three in the UK and one in Asia.

• Created a unique Franchise business model.

Join this exciting opportunity to deliver our international rollout and meet the goal of a Nelson’s Gin school in all major cities.

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This pitch is approved as a financial promotion by Crowdcube Capital Limited. Every pitch on Crowdcube is reviewed to ensure it is fair, clear and not misleading.

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Risk warning

Investments of this nature carry risks to your capital, including illiquidity, lack of dividends and dilution. Balance risk with a diversified portfolio. Read more. Approved as a financial promotion by Crowdcube Capital Limited, which is authorised and regulated by the Financial Conduct Authority.

Investment opportunities are not offers to the public and investors must be eligible Crowdcube members. Further restrictions and Crowdcube's limitation of liability are set out in the Investor Terms and Conditions. Please seek independent advice as required as Crowdcube does not give investment or tax advice.

Nelson's Distillery & School has been given advance assurance by HMRC that the proposed share issue is likely to qualify for Enterprise Investment Scheme (EIS) tax relief.

Tax relief is available to individuals only, with income tax relief currently set at 30 per cent of the cost of the shares for the tax year in which the investment was made. The tax reliefs can also reduce your Capital Gains Tax bill. Read More.

Availability of tax relief depends on your individual and the company’s ongoing circumstances and applicable law.