Natural Crunch gently dries and expands fresh, organic fruits and vegetables to create crunchy, tasty and healthy VitaSnacks. With sales reaching €653k in 2019, and offering a range of 29 flavours in 25+ countries, they're ready to strengthen brand presence in existing markets.
90% of consumers in the US snack at least once a day. Since 2015, demand for organic snacks has grown by 32% and the CAGR (2018-2025) is expected to stand at 13.6%.
Natural Crunch was born in 2011 to bring us a crunchy, tasty and healthy brand with no added salt, oil or sugar-VitaSnacks.
With over €2M invested in R&D projects and machinery, we’ve created more than 29 flavours of organic, gluten-free dried fruit and vegetable snacks within our IFS-certified facilities (Top Food Quality and Safety standard).
Our production capacity stands at almost 52,000 kilos of dehydrated crunchy snacks - equivalent to c. 2M packs/year.
We currently supply to 25 countries and have multiplied revenue by 4.8x in the last 6yrs - from €136k to €653k (+€189k EBITDA) in FY 2019, all without a marketing budget and limited sales capacity.
VitaSnacks may be found in stores such as Whole Foods in the UK, Casino in France, Carrefour and Eroski in Spain, BIOC’BON in Italy. German's DM sold more than 450k packs after investing just €12k in promotional activities.
Despite the Covid-19 crisis, in 2020 our products have appeared on the shelves at Uvesco, Grup Llobet and El Corte Inglés and our online sales have grown by 330% from Oct '19 t Oct '20 with just €7k invested in marketing.
VitaSnacks is ready to invest in promotion, product tastings & brand strengthening in existing markets to continue growing.