The award-winning technology platform, My Beauty Squad, has a team of 120 mobile beauticians in 4 cities which have completed over 5800 services since launching its apps. They're raising funds to scale up its operations across major cities and launch a series of its own branded beauty products.
My Beauty Squad aims to be the number one beauty platform for women to book mobile-beauticians, get advice on beauty products, watch tutorials and be part of a beauty community.
Currently, we're seeing only three types of beauty apps in the market: 1) Booking software for mobile beauticians 2) promotional apps for big brands and 3) blogger apps with product information and education tutorial.
We've designed My Beauty Squad to combine all of that in one to give customers the best beauty experience. In a post-covid environment the team believes that there is a greater need for mobile beauticians.
-Raised £150k seed funding
-Apps available on both Google and Apple stores
-Over 2000+ downloads since soft launch (Oct 19). Over 5800 services booked
-Amassed over 10k followers through social media, podcast and beauty blog
-Developing own branded beauty products
-Awards including Best Mobile Beauty Specialists 2019 (SME News)
-Recruited over 120 freelance beauty stylists in 4 cities
We plan to use the funding to improve the technology, marketing and expand operations in London and other major cities.
We are also aiming to launch a series of own branded beauty products to compliment service model including lash collection (Oct 20) and beauty tools set (Feb 21)