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Successfully funded
overfunded
LoyalT
115%
Raised
£288,950
Investors
240
Target
£250,000
Equity
4.59%
Pre-money valuation
£6,000,000

KornChain’s LoyalT® seeks to be a global loyalty point exchange network powered by Blockchain & AI. Customers can earn, spend, exchange & consolidate points in real-time while businesses benefit from customer acquisition, repeat-sales and deep insights. On-going implementation with large clients.

  • An award-winning product at The Loyalty Magazine Awards 2019
  • One of UK’s largest shopping mall chains and 50+ initial discussions to integrate
  •  Integrated with 2 businesses & pilot planning with 6, including UAE's largest airline & bank
  • Aiming to disrupt the industry by eliminating the cost of exchange

Idea

Customers seem bored with loyalty schemes ‒ tracking points can be hard, often customers have too many loyalty cards, and the redemption value is low. Businesses can end up spending time and money on schemes that don’t drive loyalty or reward customers very well.

As a result, an estimated $360bn worth of points remain unspent globally.

LoyalT offers an app that allows users to earn, burn, track and exchange loyalty points quickly and easily, to consolidate for a high-value redemption.

We seek to benefit:

Businesses:

- Consumer insights from a global cross-industry network

- Increased customer loyalty & lower CPA

- Targeted sales campaigns via the network

- Quick and easy loyalty scheme setup for SMEs

Consumers:

- Intuitive app to track, earn, exchange & spend points in real-time

- Personalised offers/vouchers

- Gift points to other app users

- Donate points to 14,000+ charities

We will charge loyalty points redemption transaction fees from the businesses and drive our network growth through:

- B2B partnerships - approaching businesses to join the network

- Referral marketing - individuals can earn commissions by referring businesses to the LoyalT network

By the end of 2020, we aim to have acquired around 100 partners and captured around 0.05% of the estimated $51bn loyalty points issued every year.

Funds raised through this round will allow us to grow our business partners & user base.

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Risk warning

Investments of this nature carry risks to your capital, including illiquidity, lack of dividends and dilution. Balance risk with a diversified portfolio. Read more. Approved as a financial promotion by Crowdcube Capital Limited, which is authorised and regulated by the Financial Conduct Authority.

Investment opportunities are not offers to the public and investors must be eligible Crowdcube members. Further restrictions and Crowdcube's limitation of liability are set out in the Investor Terms and Conditions. Please seek independent advice as required as Crowdcube does not give investment or tax advice.

LoyalT has been given advance assurance by HMRC that the proposed share issue is likely to qualify for Enterprise Investment Scheme (EIS) tax relief.

Tax relief is available to individuals only, with income tax relief currently set at 30 per cent of the cost of the shares for the tax year in which the investment was made. The tax reliefs can also reduce your Capital Gains Tax bill. Read More.

Availability of tax relief depends on your individual and the company’s ongoing circumstances and applicable law.