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HumanForest combines sustainable micro-mobility & digital marketing. Their summer pilot saw almost 10k riders accessing bikes through their freemium App & partners including FT. Having raised a seed round from leading e-mobility investors, they're here to fund the next stage of growth ahead of an exciting 2021.

  • Micro mobility industry growing 20% p.a to $150bn by 2030
  • New social impact, mobility platform with over 27k trips made during trial
  • Onboarded their first partners - FT, Whole Foods & Rude Health
  • Featured in the Evening Standard as a 'Green tech' company to watch

Idea

London is facing a toxic air crisis with 99% of Londoners living in areas exceeding the World Health Organization's guidelines for air pollution. HumanForest is on a mission to improve this through our Mobility App.

We bring together sustainable micromobility and digital marketing by providing truly green, dockless e-bikes which are free for everyone to use for 10 mins daily with no unlocking fee.

We see our partnership model and digital marketing platform as what makes us unique within the micromobility market, which is predicted to be worth between $100B – $150B by 2030 in Europe alone. The new communications channel we have built enables partners to see how much Co2 emissions each journey avoids. It also allows for diverse revenue streams, between partners and riders (treenions).

Our pilot launched in the London Boroughs of Islington and Camden over Summer 2020, exceeding expectations with almost 10k treenions making over 27k trips, avoiding 10 tons of Co2.

We've raised a seed round but since then cycling in London is up 120%, accelerated by COVID-19, a heightened awareness of the realities of climate change and a £2bn commitment to make cities more cycle-friendly. We see an opportunity for HumanForest to grow to meet this demand, opening in more Boroughs with even more e-bikes. We are raising funds to build an even bigger human forest.

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This pitch is approved by Crowdcube

This pitch is approved as a financial promotion by Crowdcube Capital Limited. Every pitch on Crowdcube is reviewed to ensure it is fair, clear and not misleading.

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Risk warning

Investments of this nature carry risks to your capital, including illiquidity, lack of dividends and dilution. Balance risk with a diversified portfolio. Read more. Approved as a financial promotion by Crowdcube Capital Limited, which is authorised and regulated by the Financial Conduct Authority.

Investment opportunities are not offers to the public and investors must be eligible Crowdcube members. Further restrictions and Crowdcube's limitation of liability are set out in the Investor Terms and Conditions. Please seek independent advice as required as Crowdcube does not give investment or tax advice.

HumanForest has been given advance assurance by HMRC that the proposed share issue is likely to qualify for Enterprise Investment Scheme (EIS) tax relief.

Tax relief is available to individuals only, with income tax relief currently set at 30 per cent of the cost of the shares for the tax year in which the investment was made. The tax reliefs can also reduce your Capital Gains Tax bill. Read More.

Availability of tax relief depends on your individual and the company’s ongoing circumstances and applicable law.