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Awesome bakes and coffee as they should be: fresh, fun and delicious. With revenue streams from 7 stores, wholesale and eCommerce, and a new store opening soon, Hoxton's handmade sourdough and pastries – plus fresh roasted coffee – are helping to give the high street bakery a makeover. Raising to scale wholesale and open new stores.

  • Wholesale growth of 23% from 2020 to 2021
  • Grown from 1 to 8 stores since 2018 (8th opening soon)
  • 60% YOY revenue growth from 2020 to 2021
  • Supplying Rick Stein, River Cottage, Chewton Glen, and The Pig

Idea

Hoxton Bakehouse Crowdcube Pitch Video
Baking loaves
Baking loaves
Shaping loaves
Shaping loaves
Hoxton Chocolate and Orange Bun
Hoxton Chocolate and Orange Bun
Hoxton Chocolate Chip Cookies
Hoxton Chocolate Chip Cookies

We’re passionate about proper, nostalgic, fun food, beginning our Hoxton journey with a single oven back in 2015 – and have been rising and roasting since. As chefs, making real, handmade food is in our bones: classic sourdough, croissants and buns made over a 3 day process, and fresh coffee beans, roasted to perfection. We make everything in-house from unprocessed ingredients, never using frozen or pre-mixed in our breads and bakes.

Our commitment to awesome taste and high quality, combined with our positioning as a fun and modern brand has led to retail growth of 94% and wholesale growth of 23% from 2020 to 2021, plus a loyal social following of 35k.

We’ve grown from one to eight bakehouses since 2018, with a revenue of over £2.2mil and -£101k Net Profit in 2021. We’re now funding to build on this success, with plans to open further retail stores, to sell more of our beautiful baked goods & fresh roasted coffee, to satisfy more customers with our artisan delights on the high street, wholesale and online . With the UK bakery market worth £3.9bn in 2021 and one survey suggesting a 57% increased consumer demand for bakeries and patisseries in the UK post-Covid, we're in a growing market.

Join us in the high street bakery revolution.

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Hoxton Bakehouse Group Ltd has been given advance assurance by HMRC that the proposed share issue is likely to qualify for Enterprise Investment Scheme (EIS) tax relief.

Tax relief is available to individuals only, with income tax relief currently set at 30 per cent of the cost of the shares for the tax year in which the investment was made. The tax reliefs can also reduce your Capital Gains Tax bill. Read More.

Availability of tax relief depends on your individual and the company’s ongoing circumstances and applicable law.