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This pitch is currently hidden from the wider Crowdcube community to give selected investors known to the business an early opportunity to invest. As such only users with the URL can view this pitch.
HEY GIRL MAGAZINE
day left
1
6%
Raised
£3,140
Investors
33
Target
£50,000
Equity
5.06%
Pre-money valuation
£937,254

Media can be damaging, the pressure to conform to an unrealistic image can trigger a toxic personal atmosphere. Hey Girl is an independent, empowering positive media brand with a mission to promote equality + celebrate talent & difference. It aims to inspire all through its creative energy, positivity & freedom.

  • Promoting body positivity by not retouching subjects in photos
  • Giving people creative freedom to choose their own images 
  • A media brand with a strong ethos for people to tell their stories
  • Aiming to build a collaborative community across a versatile platform

Idea

The presence of toxic media is increasingly distorting reality, creating a world of unrealistic expectations with a social pressure to conform. We’re lost in a sea of manipulated images, masking the power of reality. We’re all beautifully unique and should have the freedom to celebrate what makes us different. The change has already begun.

Hey Girl's ethos is to inspire, nurture and encourage women from all backgrounds to create and feel empowered. Our mission is to break the conformity of social pressures to look a certain way, advocating the beauty of real sizes, shapes and disabilities. Encouraging creativity and inclusivity for people to share and showcase their talent across the web and print platforms; Hey Girl magazine, Hey Girl TV or Hey Girl music platform. Be it through storytelling, musicianship, filmmaking or active pursuits. Photos are no longer retouched to free the viewer and subject from self-judgement.

We plan to monetise through B2C and B2B models. Our B2C focuses on merchandise, magazine sales and subscriptions, whilst B2B provides the opportunity for advertising on the platforms, marketing collaboration and bespoke content creation.

Funding will help grow the team, fuel our marketing and develop an app to increase outreach and drive user acquisition as well as continuing the circulation of high-quality print, youtube videos, interviews, and short films.

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This pitch is approved by Crowdcube

This pitch is approved as a financial promotion by Crowdcube Capital Limited. Every pitch on Crowdcube is reviewed to ensure it is fair, clear and not misleading.

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Risk warning

Investments of this nature carry risks to your capital, including illiquidity, lack of dividends and dilution. Balance risk with a diversified portfolio. Read more. Approved as a financial promotion by Crowdcube Capital Limited, which is authorised and regulated by the Financial Conduct Authority.

Investment opportunities are not offers to the public and investors must be eligible Crowdcube members. Further restrictions and Crowdcube's limitation of liability are set out in the Investor Terms and Conditions. Please seek independent advice as required as Crowdcube does not give investment or tax advice.

HEY GIRL MAGAZINE has submitted their plans to raise money, details of their structure and trade etc. to HMRC and is awaiting advice on whether the share issue is likely to qualify for Enterprise Investment Scheme (EIS) tax reliefs.

Tax relief is available to individuals only, with income tax relief currently set at 30 per cent of the cost of the shares for the tax year in which the investment was made. The tax reliefs can also reduce your Capital Gains Tax bill. Read More

Availability of tax relief depends on your individual and the company’s ongoing circumstances and applicable law.