gohenry empowers young people in a digital banking world. It's cards & app for the digital native generation help parents teach kids (6-18) how to earn, save, spend & learn about money in an increasingly cashless world. Almost 800,000 parents & kids in the UK & US use this safe digital solution.
gohenry was founded in the UK in 2012 by 3 parents with a vision to empower & teach children good money habits through real money management. Since then we’ve not changed direction: we want to help every kid be good with money. We introduce young people aged 6-18 to digital banking and provide them with a safe way to spend in an increasingly cashless world. Parents get peace of mind.
Our main revenue source is a small monthly membership fee we charge to parents for every active child account.
We have strong traction:
Almost 800,000 active child and parent accounts
Market penetration is at over 5.5% in the UK with over 8% of all 10-12 year olds in the UK now using gohenry.
NPS score of 70+ that has risen consistently since the beginning of 2017
New giftlinks feature released in mid-June allowing users to create “links” to send to friends/family who want to give a digital money gift to the users’ children.
Youth Economy Report released in July 2019 helping to further establish gohenry as the foremost authority on Gen-Z finance
We’re a business founded & funded by parents on a mission to help every kid be good with money – with over 5,000 investors, half of which are our customers, the crowd are the beating heart of our business. Ahead of a larger institutional fundraise in the next 6 months, we are excited, once again, to invite our investors to increase their stake in the business.