Freetrade makes investing simple and free. An FCA-regulated stockbroker, their app is now available on iOS and Android in the UK with plans to launch in Europe. After overfunding to £3m in only a day last year, they are now raising again to supercharge their growth.
Freetrade is a beautiful, zero-fee investment app.
In our opinion, the investing industry doesn’t work well for most current or future investors. Commissions are high and products are clunky. It can be complicated to start investing for the first time.
We open up stock market investing to everyone, with zero fees and modern, intuitive design.
We built a serverless, mobile-optimised tech stack which can scale to millions of customers. It means we can offer our basic service for free.
We have a freemium model, only charging for the extras our customers want.
Since our record-breaking Crowdcube raise last year (£3m in a single day, 600% overfunded), we’ve launched on Android and iOS, shipped features like ISAs and US stocks, and brought zero-free investing to over 21,000 customers.
We’re raising now to ramp up our customer acquisition. To date, it’s been driven by word of mouth. We want to supercharge that with new growth channels, in particular, incentivised referrals.
We’ll also grow engineering. We’re building a platform to implement fractional shares and a stock universe in the thousands. We’re building better functionality to search and filter stocks, and analytics to give our customers insights into their portfolios.
Finally, 30% of our waitlist signed up from outside of the UK. The raise will support our expansion into the EU.