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110%
Raised
£165,760
Investors
284
Target
£150,000
Equity
18.10%
Pre-money valuation
£750,000

Forth is a digital health service that tracks what’s happening to your body on the inside. The company offers health consumers and recreational athletes the ability to test and track over 50 internal biomarkers integral to health, wellbeing and performance.

  • Member of SETsquared, the top university business incubator
  • Strong medical & business advisory team in place
  • Platform fully developed & revenue generating
  • Testimonials from GB athletes secured & first partnerships in place
Information The company had £150,000 of its SEIS allowance remaining at the start of this raise. This will be allocated to investors on a first come first served basis. Any investments made after that limit has been exceeded will not be SEIS eligible but will potentially be eligible for EIS. The potential tax relief of any investment will be confirmed by email to investors, after they have submitted their applications to invest, and will depend on an investor's individual circumstances. Due to extended interest, the campaign has been extended until 31/3/17

Idea

1 in 3 of the world's online population are using technology to track their health and fitness. We're tracking steps, sleep, calories but many of us have little idea what impact our lifestyle and training choices are having on our internal health.

Forth goes beyond surface level markers giving people direct access to accredited laboratory testing. Our service is fast and convenient, and most of our test samples can be collected at home using a finger prick kit. Analysed results are converted by our software into intuitive graphics which can be tracked over time through a personal health dashboard.

Our service is designed to give the new health consumer and athletes a deeper understanding of their health, and help support them in making better lifestyle and training choices.

Our platform and website is developed and we have processed over 50 paid orders to date. We are now actively working on developing relationships with affiliates and have secured promotions with a national fitness group, a performance drink, as well as partnering with performance coaches. We aim to have 100 affiliate partners in place by the end of 2017.

Forth's estimated total market size is 10 million adults. Our primary segment for the first 18 months is the fitness & performance market. We have already secured testimonials from elite athletes and intend to build further advocates in 2017.

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Risk warning

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Investment opportunities are not offers to the public and investors must be eligible Crowdcube members. Further restrictions and Crowdcube's limitation of liability are set out in the Investor Terms and Conditions. Please seek independent advice as required as Crowdcube does not give investment or tax advice.

Forth has been given advance assurance by HMRC that the proposed share issue is likely to qualify for Enterprise Investment Scheme (EIS) tax relief.

Tax relief is available to individuals only, with income tax relief currently set at 30 per cent of the cost of the shares for the tax year in which the investment was made. The tax reliefs can also reduce your Capital Gains Tax bill. Read More.

Availability of tax relief depends on your individual and the company’s ongoing circumstances and applicable law.