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Successfully funded
overfunded
Elite Training Experience (ETE)
111%
Raised
£139,470
Investors
153
Target
£125,000
Equity
23.66%
Pre-money valuation
£450,000

Elite Training Experience (ETE) aims to become the leading provider of warm weather triathlon training camps. In the UK alone there are 140,000 athletes participating in triathlons, a fast-growth market worth over £400 million. Incorporated early 2016, the business is already generating revenue.

  • Initial £25k funding received from Virgin Start-Up scheme
  • Founded by triathlete Julian, after £11m tech business exit
  • 30 events planned in 2017 in locations such as Cyprus and South Africa
  • Four camps successfully delivered, with Spring 2017 camps selling out
Information Due to ongoing discussions with investors, the pitch has been extended for 2 weeks and will now expire at midnight on the 14th March 2017. To demonstrate commitment to the business the Founders family has increased their investment to £25,000.

Idea

Our goal is to deliver the best triathlon training camps that we can, whatever an athlete’s level or goal.

We bring together elite coaching with great locations and a professional approach, to deliver performance-focused training camps.

Unlike many mass-participation events, every triathlon is run as a race. Whether first-timer or elite, every athlete races their age-group, their friends, and/or themselves. In the UK alone there are 140,000 athletes participating in triathlons, a fast-growing market worth over £400 million. Our training camps provide the opportunity for any athlete, whatever their level, to combine performance-focused coaching with their vacation.

We successfully ran 3 camps in Gran Canaria last year, with the first hosted by 2x Commonwealth Games Champion Jodie Stimpson. Based on what we learned from these camps, we have launched 4 ETE camps in Cyprus in Spring 2017. Some camps are already selling out, with athletes coming from the UK, France, Holland and Russia.

We have also partnered with OneStepBeyond to run 3 further camps in March 2017, solely for athletes racing in the Outlaw series.

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Risk warning

Investments of this nature carry risks to your capital, including illiquidity, lack of dividends and dilution. Balance risk with a diversified portfolio. Read more. Approved as a financial promotion by Crowdcube Capital Limited, which is authorised and regulated by the Financial Conduct Authority.

Investment opportunities are not offers to the public and investors must be eligible Crowdcube members. Further restrictions and Crowdcube's limitation of liability are set out in the Investor Terms and Conditions. Please seek independent advice as required as Crowdcube does not give investment or tax advice.

Elite Training Experience (ETE) has been given advance assurance by HMRC that the proposed share issue is likely to qualify for Enterprise Investment Scheme (EIS) tax relief.

Tax relief is available to individuals only, with income tax relief currently set at 30 per cent of the cost of the shares for the tax year in which the investment was made. The tax reliefs can also reduce your Capital Gains Tax bill. Read More.

Availability of tax relief depends on your individual and the company’s ongoing circumstances and applicable law.