130%

Any time, anywhere, any hair. dooo is aiming to drag the hair industry into the 21st century. We are an all-inclusive platform that offers an on-demand specialised home haircut service. Think ‘Uber’ for hair. Order a haircut as quickly & easily as ordering a taxi or a takeaway- wherever, whenever!

  • The Hair & Beauty industry generated over £8bn (UK 2018, Pre-Covid19)
  • Team: very experienced in IT, App Development & Marketing
  • CEO Featured in Bristol/Leicester Live for cutting hair on Mt Everest!
  • Hair has no gender. Attempting to revolutionise the way we cut hair
Information £20,000 of funds on the progress bar represent funds raised by the Company prior to launching the campaign. The Company has already received these funds and the Company has indicated this may be spent whilst the pitch is live. Completion of the Crowdcube raise will occur on the same material terms and share price

Idea

anydooo, anywhere. dooo's CEO has cut hair all around the world, even underwater and on the top of Mount Everest! She has been featured in Bristol and Leicester live to show her exciting adventures.
anydooo, anywhere. dooo's CEO has cut hair all around the world, even underwater and on the top of Mount Everest! She has been featured in Bristol and Leicester live to show her exciting adventures.
dooo's fully portable set up. A full set like this will be given to all dooo stylists using a car, with a smaller version for those with other transport. A totally unique chair built & designed by dooo's CEO.
dooo's fully portable set up. A full set like this will be given to all dooo stylists using a car, with a smaller version for those with other transport. A totally unique chair built & designed by dooo's CEO.
dooo Hub / dooo training centre. Our 100% inclusive dooo hub; an area for our clients to hang out, buy vegan, cruelty-free hair care products and for our stylists to get additional training and support.
dooo Hub / dooo training centre. Our 100% inclusive dooo hub; an area for our clients to hang out, buy vegan, cruelty-free hair care products and for our stylists to get additional training and support.
your dooo, your way. At dooo, we will create a safe space for everyone to have their haircut when they want, with who they want and where they want.
your dooo, your way. At dooo, we will create a safe space for everyone to have their haircut when they want, with who they want and where they want.
we dooo you. The dooo experience will be accessible for all, as anyone can order a haircut for others. For example, your elderly family member, or people living in supported accommodation.
we dooo you. The dooo experience will be accessible for all, as anyone can order a haircut for others. For example, your elderly family member, or people living in supported accommodation.
we dooo you. dooo will have experienced, specialised stylists for all hair types.
we dooo you. dooo will have experienced, specialised stylists for all hair types.
we dooo you. dooo will be a great help for parents! Removing the usual stresses of taking children to a salon.
we dooo you. dooo will be a great help for parents! Removing the usual stresses of taking children to a salon.
we dooo you. dooo stylists will have the necessary training to ensure they are able to adapt to anyone's needs and requirements.
we dooo you. dooo stylists will have the necessary training to ensure they are able to adapt to anyone's needs and requirements.
we dooo you. dooo stylists will have diversity and equality training to ensure they are prepared for all clients' needs.
we dooo you. dooo stylists will have diversity and equality training to ensure they are prepared for all clients' needs.
we dooo you. dooo will have stylists that work in all different types of hair services, including Braids and Hair-Up for occasions like weddings and events.
we dooo you. dooo will have stylists that work in all different types of hair services, including Braids and Hair-Up for occasions like weddings and events.

A good haircut can make you feel empowered, but as a woman with short hair, Jess had some traumatising experiences of haircuts, including being forced to shave her hair and being rejected for cuts due to her gender. This made Jess realise the real power of a good ‘dooo’.

We believe many people of varying ages either struggle to get to a salon, have social anxiety or other mental health issues, and really benefit from at-home services. 21%(14.1 million) of people reported a disability in the UK in 2018 and 49% of people reported social anxiety or other mental health issues. Jess created dooo to help everyone get the haircut they want, wherever they want and has a key motive to overcome the inequalities in the hair industry, by pricing haircuts on style instead of gender.

With dooo, users have the power to control where, when and how they get their haircut. Users can connect with the stylist beforehand and express any special requests to tailor the experience to their requirements

dooo will take 20% commission on every haircut, compared to the average salon taking 40-60%. dooo also plans to have a premium membership for stylists and intends to affiliate with insurance and equipment companies.

The investment raised will be spent developing native mobile apps on both IOS and Android; Marketing and PR strategies including a Bristol Launch in Summer 2021; essential staff wages and admin.

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Risk warning

Investing in start-ups and early stage businesses involves risks, including illiquidity, lack of dividends, loss of investment and dilution, and it should be done only as part of a diversified portfolio. Crowdcube is targeted exclusively at investors who are sufficiently sophisticated to understand these risks and make their own investment decisions. You will only be able to invest via Crowdcube once you are registered as sufficiently sophisticated. Please click here to read the full Risk Warning.

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Investment opportunities are not offers to the public and investors must be eligible Crowdcube members. Further restrictions and Crowdcube's limitation of liability are set out in the Investor Terms and Conditions. Please seek independent advice as required as Crowdcube does not give investment or tax advice.

dooo has been given advance assurance by HMRC that the proposed share issue is likely to qualify for Seed Enterprise Investment Scheme (SEIS) tax relief.

Tax relief is available to individuals only, with income tax relief currently set at 50 per cent of the cost of the shares for the tax year in which the investment was made. The tax reliefs can also reduce your Capital Gains Tax bill. Read More.

Availability of tax relief depends on your individual and the company’s ongoing circumstances and applicable law.