Dealdio is a mobile app for local retailers to promote their offers and increase customer loyalty through DD loyalty points. Customers are kept updated about exciting announcements, offers and new products. The app seeks to tranform SMEs digitally.
Recognising consumers' desire for competitive deals, we have developed a discount app to help customers shop local products at competitive prices. Dealdio is a digital solution aiming to support both local small and medium-sized enterprises (SME's) and savvy customers.
Since launch in July 2018, our app has obtained over 1000 business listings and over 2500 users. We target a portion of the 220,000 independent shops in the UK, scaling the business with heavy online and offline promotion.
Dealdio has a market advantage by specifically focusing SME’s. Local shops can amass followers through our app, rewarding them with loyalty points (DD points) and communicating with them via notifications. We offer affordable pay-as-you-use pricing, starting from £60 for SME’s to promote their deals and create loyalty.
Dealdio has also chosen to list a number of nation-wide chains, to give users more variety and knowledge of nearby stores.
Investment will advance our growth strategy, which focuses on expanding our sales team; maximising our digital presence to increase user downloads; and augmenting offline efforts such as events, promotion and merchandise. We want to encourage our SME partners to become brand ambassadors as we promote their offers directly to consumers, acting as a gateway for the B2C market.