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Successfully funded
Capital at risk
overfunded
Daisy Green Collection
398%
Raised
£1,994,700
Investors
725
Target
£500,000
Equity
9.98%
Pre-money valuation
£18,000,000

The award winning Antipodean group has nine acclaimed central London all day sites serving artisan coffee, Aussie brunch, imaginative dinners, craft beers and cocktails. Raising EIS funds to acquire prime sites in central London.

  • Six Time Out Love London Awards in 2018
  • First and only repayment of a Crowdcube bond (early by 2 years)
  • On trend in the growing £111bn UK Food & Beverage market
  • Top Brunch by Conde Nast (2018), Top Paleo by Vogue (2017)

Idea

Daisy Green is at the forefront of the thriving Antipodean cafe culture scene with an authentic, flexible, all day offering that is highly regarded by a broad customer base including vegan, vegetarian and paleo diet followers.

Daisy enjoys strong recognition with 25,000 Instagram followers, six Love London TIme Out Awards in 2018 and is regularly cited as one of London's top brunch (Time Out, Evening Standard, Conde Nast) and top dining (GQ, Vogue, Design My Night) destinations.

Daisy focuses on sustainability, best in class suppliers, nutrition and health whilst continually pushing quality and value. Daisy works with top landlords (including British Land and Land Securities) creating inspirational and uplifting spaces with notable artists such as Sir Peter Blake.

Daisy has benefited from industry trends including the increase in healthy eating, plant-based diets and recognition of food intolerances; the increased demand for brunch; the move towards the coffee-office work environment; increased trust by consumers of independents; the increased focus on sourcing and sustainability.

These trends drive the growth of the F&B sector (UK: £111 billion) and have led to the disruption of incumbents.

Having developed and refined its business model over the last six years, Daisy is set to accelerate its growth across central London and beyond.

THE MATERIALS YOU ARE SEEKING TO ACCESS ARE BEING MADE AVAILABLE BY THE COMPANY RAISING FINANCE AS IDENTIFIED ABOVE (THE "COMPANY") IN GOOD FAITH AND FOR INFORMATION PURPOSES ONLY AND SUBJECT TO THESE TERMS AND CONDITIONS.  CROWDCUBE CAPITAL LTD IS AUTHORISED BY THE FCA AND CARRIES OUT DUE DILIGENCE ON EACH COMPANY THAT LISTS ON CROWDCUBE AS SET OUT HERE.
 
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In particular, unless otherwise determined by the Company and permitted by applicable law and regulation, it is not intended, subject to certain exceptions, that any offering of the securities mentioned in such materials (the "Securities") by the Company would be made, or any documentation be sent in or into, the United States, Canada or Japan.  There will be no public offering of the Securities in the United States.
 
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Daisy Green Collection

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