Join to invest

Already registered? Log in

249%
Raised
£996,710
Investors
266
Target
£400,000
Equity
22.66%
Pre-money valuation
£3,401,618

The first product from VC backed Motion Metrics is a digital ski coach that fits into any ski boot. ‘Carv’ uses motion and pressure sensors to deliver real-time audio coaching and analysis. Launched in 2017 and quickly selling out, Motion Metrics aim to scale production and expand their offering.

  • 2100+ shipped, with £580k total revenue to date (including pre-orders)
  • As featured in The Times, The Sunday Times, Forbes and more
  • Developed alongside Olympic and World Cup skiers and their coaches
  • Tech applied to medical & big data fields, realising £110k revenue
Information The company has already received and spent c. £155k of the investment reflected on the pitch progress bar.

Idea

We founded MotionMetrics because we feel there is an opportunity to redefine the way we learn sports. We want to provide world-class instruction to everybody and shake up the £3.4bn snow sports market with our first product, Carv.

Developed in-house, Carv’s flexible inserts for ski boots contain 114 pressure & motion sensors. Data collected is wirelessly sent to a smartphone app, giving the skier real-time instruction through headphones with detailed analysis between runs.

Last year, our users have collectively skied more than 2 times around the world, receiving over 1,000,000 voice instructions. Over the next season, we are developing a software subscription model in order to give access to premium lessons and drills, furthering revenue opportunities.

The Sunday Times describing Carv as a “game-changer” and a 5* review from Stuff magazine represent some of our press to date. But we believe the opportunity is much bigger than just sports instruction. Last year we completed a £54k big data partnership in Schladming, Austria and earned £77k from a health care pilot, giving us exposure to the rehabilitation market.

Total income of the company is £587k (including pre-orders), with a corresponding EBITDA of £-640k. We’re now raising to fund the next stage of growth and to give those passionate about our mission the chance to own part of our success.

Disclosure: Director Loans Exist

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

To see the rest of the Carv pitch, join now. It's free, quick and easy.

Due to financial regulations, you need to join our community to view the full investment opportunity.

Join

Already registered?
Log in

Risk warning

Investing in start-ups and early stage businesses involves risks, including illiquidity, lack of dividends, loss of investment and dilution, and it should be done only as part of a diversified portfolio. Crowdcube is targeted exclusively at investors who are sufficiently sophisticated to understand these risks and make their own investment decisions. You will only be able to invest via Crowdcube once you are registered as sufficiently sophisticated. Please click here to read the full Risk Warning.

Crowdcube is authorised and regulated by the Financial Conduct Authority (FCA) and the Comisión Nacional del Mercado de Valores (CNMV). This page has been approved by Crowdcube. Pitches for investment are not offers to the public and investments can only be made by members of crowdcube.com on the basis of information provided in the pitches by the companies concerned. Further restrictions and Crowdcube's limitation of liability are set out in the Investor Terms and Conditions.

Investment opportunities are not offers to the public and investors must be eligible Crowdcube members. Further restrictions and Crowdcube's limitation of liability are set out in the Investor Terms and Conditions. Please seek independent advice as required as Crowdcube does not give investment or tax advice.

Carv has been given advance assurance by HMRC that the proposed share issue is likely to qualify for Enterprise Investment Scheme (EIS) tax relief.

Tax relief is available to individuals only, with income tax relief currently set at 30 per cent of the cost of the shares for the tax year in which the investment was made. The tax reliefs can also reduce your Capital Gains Tax bill. Read More.

Availability of tax relief depends on your individual and the company’s ongoing circumstances and applicable law.