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Successfully funded
overfunded
Bluebird Tea Co.
227%
Raised
£364,040
Investors
280
Target
£160,000
Equity
14.20%
Pre-money valuation
£2,200,000

Selling internationally via its website, 3 profitable UK stores and 150+ independent stockists, Bluebird Tea Co. is a specialist tea blender and retailer. With over £2.1m revenue to date, the company will use funds raised to open 3 further stores in 2017, including a London Tea Mixology School.

  • Over 40,000 digital following with famous vlogger fans
  • Stockists include Harrods and a Michelin star restaurant
  • High profile press includes Stylist, The Sunday Times and Radio 2
  • Multi-award winning products and team; 30+ Great Taste Awards

Idea

Launching our teas four years ago from a back bedroom, we have now hit over £1m annual turnover with a team of 30 staff across 3 retail stores, 2 online fulfillment warehouses and an office by the sea.

Highlights so far:

- Brighton, Bristol and Tunbridge Wells stores all profitable

- Export globally via our UK, US and EU websites

- 150+ independent suppliers including a Michelin star restaurant and Harrods

- Sell out Tea Tasting and Blending Classes

- Famous fans include Zoe Sugg, Alfie Dayes and Niomi Smart

- Numerous business awards: Sussex Independent ‘Medium Business of the Year’, British Small Business Awards 'Highly Commended'

- 30+ Great Taste Awards

- Founder Krisi is the current UK Chai Champion, competing at the international finals in Sydney

- As seen in The Stylist, Radio 2, The Sunday Times, BBC News, The Daily Mail, S Magazine, Emerald St., The Independent and The Guardian

- 40,000 digital following

We believe the key to our success is an honest backstory combined with a genuine ethos for putting our customers first, achieving 90% recommendation from our passionate and loyal customers, and 5-star reviews across Facebook, our website and Google.

We operate in the highest growing sectors of the £30 billion tea industry: green, blended and flavoured teas, which account for 29% of UK value sales (up from 24% in 2013) and strive to lead global product development.

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Risk warning

Investments of this nature carry risks to your capital, including illiquidity, lack of dividends and dilution. Balance risk with a diversified portfolio. Read more. Approved as a financial promotion by Crowdcube Capital Limited, which is authorised and regulated by the Financial Conduct Authority.

Investment opportunities are not offers to the public and investors must be eligible Crowdcube members. Further restrictions and Crowdcube's limitation of liability are set out in the Investor Terms and Conditions. Please seek independent advice as required as Crowdcube does not give investment or tax advice.

Bluebird Tea Co. has been given advance assurance by HMRC that the proposed share issue is likely to qualify for Enterprise Investment Scheme (EIS) tax relief.

Tax relief is available to individuals only, with income tax relief currently set at 30 per cent of the cost of the shares for the tax year in which the investment was made. The tax reliefs can also reduce your Capital Gains Tax bill. Read More.

Availability of tax relief depends on your individual and the company’s ongoing circumstances and applicable law.