Birdsong successfully raised £75,000

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Successfully funded

Capital at risk

overfunded

Birdsong

111%

Raised: £83,910

Investors: 294

Target: £75,000

Equity: 8.99%

Pre-money valuation: £850,000

Birdsong is an ethical womenswear brand aiming to revolutionise the way we shop. Targeting the millennial generation, Birdsong source their products from a variety of women’s organisations and have seen a monthly growth of 16% for the last 12 months. Birdsong have sold products in 13 countries.

Backed by Bethnal Green Ventures
Featured in The Guardian, I-D, Dazed, BBC London, Nylon & Teen Vogue
Targeting £100,000 revenue in 2017
Built a social media following of over 8,000

Idea

Birdsong is an emerging fashion brand for people who expect more from their wardrobe.

Birdsong aims to revolutionise the way we shop by using the untapped skill of women’s organisations as our supply chain - from elderly knitters to migrant seamstresses. Until now, they've faced significant barriers to selling online. With our support they are able to reach a fast growing ethical market.

We’ve been breaking ground with our no sweatshops, no photoshop policy since day one. Our founders are our target market; millennials who want to look and feel great, but not at any cost.

We offer a refreshing alternative on the cyber high-street. Our unedited, street-cast models put us at the forefront of a shift in marketing. Customers buy from us for great designs, but also for how they’re sold and the story behind them. We have seen an average monthly growth of 16% for the last 12 months.

Traction

Sold 500 units
Secured 300 customers
Shipped to 13 countries
Built a 8k strong social media community

We’ve been featured in

The Guardian
i-D Magazine
Dazed
BBC London
London Live
Nylon
Refinery29
Teen Vogue

We’ve built a reputation as pioneers with a high level of consumer trust, as the only brand we can think of to combine both local manufacturing and marketing that speaks to modern women. We have ambitious plans for the future, and are ready to take our business to the next stage of growth.

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