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Successfully funded
Capital at risk
overfunded
Bee Good
259%
Raised
£259,580
Investors
466
Target
£100,000
Equity
12.69%
Pre-money valuation
£1,785,348

Bee Good is a profitable British business using local honey, wax and propolis to create award-winning natural skincare sold in Waitrose stores in the UK and online via Amazon across Europe. Raising funds to expand the range and reach outside the UK whilst promoting British bees and beekeepers.

  • Established in 2013, Bee Good is profitable and positioned for growth
  • Sold in 125+ Waitrose stores in the UK & to a chain of stores in the UAE
  • Web sales up 69%+ year on year, Amazon sales doubling year on year
  • Multiple awards including two CEW "Beauty Oscars" for best new brand
Information Bee Good has raised £35,000 from existing investors prior to launching their campaign on Crowdcube which is represented on the progress bar for clarity. This investment is on the same terms as offered to Crowdcube investors. £5k may be spent during the course of the campaign

Idea

The UK skincare market has grown year on year defying most retail sectors. In 2018, British women spent £1.18 billion on facial skincare. Mintel expects this to rise by 15% to reach £1.36 billion in 2023.

Bee Good was launched in 2008 by husband and wife team, Simon and Caroline. Caroline used the honey and beeswax from their bees to create natural skincare products. The home business grew to the point when in 2013, Simon recruited a team of industry experts with a passion for natural skincare.

Since 2014, Waitrose has been a client across the UK, including waitrose.com. We've grown our retail footprint into stores in the UAE, as well as farm shops, spas, hotels and online stores including Amazon UK (doubling sales annually) and now Amazon Germany, France, Spain, and Italy.

Bee Good is profitable, and our website drives high margin sales, up 69%+ in Jan 2019, year on year (P&L + £4,633 Apr 2018-Mar 2019) with 45% of online buyers returning to buy again and we have over 1,100 customer reviews averaging five stars.

We believe we have a unique niche as one of the leading providers of bee-based skincare exclusively made from British bee products sourced from partner beekeepers. Our range is certified Cruelty-Free and has won multiple awards including two coveted CEW "Beauty Oscars" for Best New Brand two years in a row.

THE MATERIALS YOU ARE SEEKING TO ACCESS ARE BEING MADE AVAILABLE BY THE COMPANY RAISING FINANCE AS IDENTIFIED ABOVE (THE "COMPANY") IN GOOD FAITH AND FOR INFORMATION PURPOSES ONLY AND SUBJECT TO THESE TERMS AND CONDITIONS.  CROWDCUBE CAPITAL LTD IS AUTHORISED BY THE FCA AND CARRIES OUT DUE DILIGENCE ON EACH COMPANY THAT LISTS ON CROWDCUBE AS SET OUT HERE.
 
This investment opportunity is not an offer to the public and is only available to registered members of Crowdcube.com who have qualified and categorised themselves as able to invest.  The investment opportunity is not directed at persons located in the United States, Canada or Japan. Any person resident outside the United Kingdom who wishes to view these materials must first satisfy themselves that they are not subject to any local requirements that prohibit or restrict access.
In particular, unless otherwise determined by the Company and permitted by applicable law and regulation, it is not intended, subject to certain exceptions, that any offering of the securities mentioned in such materials (the "Securities") by the Company would be made, or any documentation be sent in or into, the United States, Canada or Japan.  There will be no public offering of the Securities in the United States.
 
In order to access the pitch you must first become a qualifying member of Crowdcube on the basis of your status as either (i) self-certified ‘high net worth investor’, (ii) certified ‘sophisticated investor’, (iii) self-certified as a ‘sophisticated investor’ or (iv) certified as a ‘restricted investor’, in each case in accordance with the FCA’s Conduct of Business Sourcebook Chapter 4.7.  Potential investors are encouraged to "cross examine" the Company by interactive due diligence and use of the available online forums to bring the "wisdom of the crowd" to bear.  Accessing the pitch also means you agree to Crowdcube’s most recent website terms and conditions and investor terms and conditions, which include Crowdcube's limitation of liability.
 
If you are not permitted to view materials on this webpage or are in any doubt as to whether you are permitted to view these materials, please exit this webpage.  Crowdcube’s or the Issuer’s press announcements and this information page do not constitute an offer to sell securities of the Company.  Further, it does not constitute a recommendation by the Company, Crowdcube or any other party to sell or buy securities in the Company.
 
By registering or logging into Crowdcube.com to view the investment opportunity, you certify that you are legally entitled to view the investment opportunities, are an authorised investor and you agree to all applicable terms and conditions on this website, including this disclaimer.

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Bee Good

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