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124%

With monthly compound audience growth of 91%, Auddy is on a mission to build a data-driven podcast publisher for mainstream audio podcasts from top producers. A 5.5m historical download catalogue means clients such as Vodafone & Open University are already on the books. Auddy is led by ex-Virgin, Netflix & Warner senior execs.

  • Podcast catalogue with 5.5m historical UK downloads
  • £7B industry value, predicted to grow 27% yearly through to 2027
  • Our podcasts have been featured in Press such as Telegraph, Financial Times and The Guardian
  • Founding team from Netflix, Virgin, EMI & Warner Music
Information This Crowdcube campaign is part of a wider round. £357,152.40 of funds on the progress bar represent funds raised by the Company prior to launching the campaign. The Company has already received these funds, and shares have been issued. The Company is separately raising funds from US investors outside of the Crowdcube platform. This investment may be periodically added to the progress bar, and completion of the Crowdcube raise will occur on the same material terms and share price.

Idea

1 in 5 people listen to podcasts in the UK. Over 50m episodes and 1000’s published each day. The podcast world is big business: actually, 4x bigger than 3 years ago. This creates significant competition and confusion for the podcast producer: many great podcasts go unnoticed because they lack editorial, promotional, and commercial support.

Auddy solves this problem. As a publisher, we guide a creator’s show from birth to distribution and advertising sales. We aim to make money for the creators through royalty shares.

We work with data to analytically research the shows. We help curate and fine tune the show for editorial and commercial advantage.

Through our distribution, all our shows can be found anywhere, anytime and on any device. We're ubiquitous.

Within this large universe of podcast fans, our marketing team promotes and builds audience awareness. This is both internal and via external agencies. As a result of our content acquisition strategy, we now own titles with a historical download of 5.5m.

We sell sponsorship and advertising directly to brands and via their agencies. Advertisers buy slots within the podcasts and we offer an enhanced sponsorship package for brands seeking greater exposure.

We put creators first. Our vision is to be a data-centric, modern publisher, building consumer respect and trust from our creators while delivering an increasingly global footprint.

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This pitch is approved by Crowdcube

This pitch is approved as a financial promotion by Crowdcube Capital Limited. Every pitch on Crowdcube is reviewed to ensure it is fair, clear and not misleading.

As part of our commitment to investor transparency, Crowdcube’s Due Diligence Charter outlines the analysis and verification that is conducted on equity fundraises on Crowdcube by our legal and compliance professionals.

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Risk warning

Investments of this nature carry risks to your capital, including illiquidity, lack of dividends and dilution. Balance risk with a diversified portfolio. Read more. Approved as a financial promotion by Crowdcube Capital Limited, which is authorised and regulated by the Financial Conduct Authority.

Investment opportunities are not offers to the public and investors must be eligible Crowdcube members. Further restrictions and Crowdcube's limitation of liability are set out in the Investor Terms and Conditions. Please seek independent advice as required as Crowdcube does not give investment or tax advice.

Auddy has been given advance assurance by HMRC that the proposed share issue is likely to qualify for Enterprise Investment Scheme (EIS) tax relief.

Tax relief is available to individuals only, with income tax relief currently set at 30 per cent of the cost of the shares for the tax year in which the investment was made. The tax reliefs can also reduce your Capital Gains Tax bill. Read More.

Availability of tax relief depends on your individual and the company’s ongoing circumstances and applicable law.