Ascot Brewing Company, a fast-growing brewery, aims to brew beers that excite & inspire, focusing on real taste & aroma. After overfunding on our first raise we are returning to Crowdcube to fund a move to new larger premises and buy new equipment to meet increased demand and accelerate our growth.
Ascot Brewing Company founded in 2007 focused on cask sales to local pubs. Seeing an unlocked potential in the Brand, Chris & Mike acquired the Brewery in 2017.
Relaunching with new vibrant branding and a passionate team of people; including award-winning Head Brewer, John Willatts.
Revenue grew with a focus on sales to existing customers - Co-op, Budgens & Waitrose also bringing onboard new pubs/hotels/retailers & wholesalers.
With 535 new investors we have prudently used their investment to grow, increasing sales and production capacity.
Our strategy is working, now to accelerate the next phase of our growth we are raising further capital to move premises and equip the Brewery appropriately.
With your investment, we aim to:
- Increase brewing capacity and our sales team, meeting demand for kegs & cans in the UK and for Export
- Increase revenue - maximise value from our Brewery - web & brewery shop & micropub.
- Roll out contactless ‘Smart Pump Clips®’ to pubs; instantly answering consumers questions; how we brewed our beer, its style, the hops and process we use – tap a smartphone on a Smart Pump Clip® to see John’s info-video, a simple and fun way to learn. Benefiting pub sales and aiming to increase revenue.
- Test market Ascot House, Amarillo hand crafted gin using our knowledge of hops, flavours and aromas to produce a winner.