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Successfully funded
overfunded
Archie Foal
138%
Raised
£346,010
Investors
243
Target
£250,000
Equity
12.16%
Pre-money valuation
£2,500,000

Archie Foal est. 2010 is a profitable British clothing brand with a London store on the New Kings Rd. The brand has been stocked in Harrods, Selfridges and has recently appointed a high profile Japanese distributor. Archie Foal sales grew 39% in-store and 67% online in Q4 17 compared to 16.

  • Profitable business. All funds raised will be used for growth.
  • Established brand with proof of concept in a growth market sector
  • UK market for luxury casual wear is projected to reach £28.3bn in 2018
  • Experienced team with a tried and tested supply chain.

Idea

Archie Foal is a contemporary take on a British heritage fashion brand, created by an experienced team and executed through established partnerships with UK producers and manufacturers. We have designed it with a cohesive and easily recognisable style and brand philosophy.

Aiming to combat "fast fashion" by creating sustainable, responsible, quality garments with accessible price tags, becoming the go-to British luxury casual brand.

Targeted at 35+ AB1, affluent urban professional men and women - a demographic that commands 80% of the nation’s wealth. Archie Foal sits within luxury casual wear, a developing and resilient sub-sector that is one of the few continuous growth areas in the UK fashion industry, projected to reach £28.3 billion in 2018 (a 24.8% increase from 2013).

Archie Foal delivers its own innovative take on classic British designs using some of the world’s finest fabrics and yarns. All garments work seamlessly and stylishly between city and country, and are designed to be durable and last for years.

The last 7 years have allowed Archie Foal time to serve its 'apprenticeship', develop its design, explore its market, supply and management needs. .

We believe Archie Foal is on the cusp of becoming an iconic British brand built on solid foundations.

Disclosure: the company has Director's and commercial loan.

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Risk warning

Investments of this nature carry risks to your capital, including illiquidity, lack of dividends and dilution. Balance risk with a diversified portfolio. Read more. Approved as a financial promotion by Crowdcube Capital Limited, which is authorised and regulated by the Financial Conduct Authority.

Investment opportunities are not offers to the public and investors must be eligible Crowdcube members. Further restrictions and Crowdcube's limitation of liability are set out in the Investor Terms and Conditions. Please seek independent advice as required as Crowdcube does not give investment or tax advice.

Archie Foal has been given advance assurance by HMRC that the proposed share issue is likely to qualify for Enterprise Investment Scheme (EIS) tax relief.

Tax relief is available to individuals only, with income tax relief currently set at 30 per cent of the cost of the shares for the tax year in which the investment was made. The tax reliefs can also reduce your Capital Gains Tax bill. Read More.

Availability of tax relief depends on your individual and the company’s ongoing circumstances and applicable law.